This project was completed during my internship for the Office of Institutional Effectiveness at Lindenwood University. The campaign promotes the twelve Institutional Learning Outcomes (ILO) for students and faculty on the Lindenwood campus. This year's ILO was the Year Of Effective Writing. The "O" in 'of' has 12 circles to represent each of the learning outcomes. Each outcome has its own icon and every year the University will promote a new one as its focus.

Year Of Logo

Institutional Learning Outcome Icons

